Working together for standards The Web Standards Project


By B.K. DeLong | June 7th, 2002 | Filed in General

Skip to comment form

One community of web users that you probably don’t know about unless you’re one of them is the home-improvement culture. Improving your home is tremendously reference-intensive: you’re always looking up mildew-resistant paint or miter saw kerf tolerances or lag bolt length tables, and the Web is a boon.

Everybody paints, and almost everybody, at some point or another, buys paint from Benjamin Moore. But don’t visit them on the Web unless you have IE 5 or higher, or you’ll get a nasty message saying:

Welcome to This site has been created for usage requiring Microsoft Internet Explorer 5 or higher.”

Well, Benjamin Moore, welcome to my doghouse. Say goodbye to every tech geek in the world, to every person using a non-PC, and just maybe, an increasing proportion of the AOL users.

Memo to self: make sure there’s no B.Moore in my investment portfolio.

Memo to world: you can produce good-looking, colorful, ready-for-business, robust web sites, that work in whatever weird browser assuming it’s modern, and degrade gracefully in the old browsers; just play by the rules. All it takes is a little intelligence, and of course that you care about reaching all your potential customers. Hello, Benjamin Moore?

Hmm… I see that Sherwin-Williams does care about my business.

Return to top

Post a Reply

Comments are closed.

All of the entries posted in WaSP Buzz express the opinions of their individual authors. They do not necessarily reflect the plans or positions of the Web Standards Project as a group.

This site is valid XHTML 1.0 Strict, CSS | Get Buzz via RSS or Atom | Colophon | Legal